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The Reason Why Email Marketing Is Still The Best

New methods and techniques to conduct the marketing are being devised every day. Amidst all this, it is easy to assume that email marketing is an obsolete process. Digital marketing is great hype today.

We may consider it as it is no longer being used or isn’t fetching desirable results (result (also called upshot) is the final consequence of a sequence of actions or events expressed qualitatively or quantitatively. Possible results include advantage, disadvantage, gain, injury, loss, value and victory. There may be a range of possible outcomes associated with an event depending on the point of view, historical distance or relevance. Reaching no result can mean that actions are inefficient, ineffective, meaningless or flawed. Some types of result are as follows: in general, the outcome of any kind of research, action or phenomenon in games (e.g. cricket, lotteries) or wars, the result includes the identity of the victorious party and possibly the effects on the environment in mathematics, the final value of a calculation (e.g. arithmetic operation), function or statistical expression, or the final statement of a theorem that has been proven in statistics, any information analyzed, extracted or interpolated from polls, tests or logs in computer sciences, the return value of a function, state of a system or list of records matching a query (e.g. web search). The result type is the data type of the data returned by a function. in science, the outcome of an experiment (e.g. see null hypothesis) in forensics and justice, the proof of guilt or innocence of a suspect after evaluating evidence in a criminal investigation in economics and accounting, the profit or loss at the end of a fiscal period. in democracy).

However, you couldn’t be more wrong.

Email marketing is still widespread today. But what makes it such an appealing marketing technique, despite being (philosophy, being means the existence of a thing. Anything that exists has being. Ontology is the branch of philosophy that studies being. Being is a concept encompassing objective and subjective features of reality and existence. Anything that partakes in being is also called a “being”, though often this usage is limited to entities that have subjectivity (as in the expression “human being”). The notion of “being” has, inevitably, been elusive and controversial in the history of philosophy, beginning in Western philosophy with attempts among the pre-Socratics to deploy it intelligibly. The first effort to recognize and define the concept came from Parmenides, who famously said of it that “what is-is”. Common words such as “is”, “are”, and “am” refer directly or indirectly to being. As an example of efforts in recent times, Martin Heidegger (who himself drew on ancient Greek sources) adopted after German terms like Dasein to articulate the topic. Several modern approaches build on such continental European exemplars as Heidegger, and apply metaphysical results to the understanding of human psychology and the human condition generally (notably in the Existentialist tradition). By contrast, in mainstream Analytical philosophy the topic is more confined to abstract investigation, in the work of such influential theorists as W. V. O. Quine, to name one of many. One of the most fundamental questions that continues to exercise philosophers is posed by William James: “How comes the world to be here at all instead of the nonentity which might be imagined in its place? … from nothing to being there is no logical bridge.”) so old? It is, in fact, becoming more successful with time.

Well, let’s find out.

Here are the reasons why people are still in love with email marketing:

1. Low Cost

All you require is an operational email ID, and you are ready to start working on the email marketing tactics. The biggest reasons why emailing continues to remain one of the favorites is the cost factor. It has a very low cost involved.

Mostly they send emails only to people who genuinely subscribe to the site themselves. However, it is quite rare. Sometimes, people start buying bulk email addresses.

However, this cost is often less compared to other modes of marketing. An emerging practice is to use software for automating the generation and sending of emails.

Overall, email marketing remains one of the cheapest modes of marketing. There are neither any print charges involved, nor do you need to pay fees for the advertisements space like space on television and newspapers.

Only for the customers 2.

Most marketing techniques involve users who may have never interacted with the brand. Some types of digital marketing tactics target users who have (or having may refer to: the concept of ownership any concept of possession; see Possession (disambiguation) an English verb used: to denote linguistic possession in a broad sense as an auxiliary verb; see English auxiliaries and contractions in constructions such as have something done; see English passive voice § Additional passive constructions Having (album), a 2006 album by the band Trespassers William Having (SQL), a clause in the SQL programming language Having (inlet), Rügen island, German) shown similar interests in their actions, as seen on Facebook and Google.

However, email marketing is the only marketing mode where the users (may refer to: User (computing), a person (or software) using an information system User (telecommunications), an entity using a telecommunications system End user, a user of a commercial product or service Drug user, a person who uses drugs Consumer, a user of a commercial product or service Useramen, an ancient Egyptian vizier also called “User” User (ancient Egyptian official), an ancient Egyptian nomarch (governor) of the Eighth Dynasty) themselves ask to be part of the company’s subscribers.

Companies get email addresses of the users either when they subscribe to the newsletters or when they register to their website.

Taking advance approval from customers ensures that emailing effort is more visible and effective compared to other marketing methods.

3. Target your audience

One of the big merits of the email marketing is that it allows you to target a particular segment of your audience.

Since companies usually obtain email addresses by subscription or registration, they also capture their basic information about the customer like name, gender, age, location etc.

This information could be utilized in creating targeting emails.

And, if your company is offering discounted prices on women apparels, then you may consider targeting females instead of men. For instance, if your company (company, abbreviated as co., is a legal entity made up of an association of people, be they natural, legal, or a mixture of both, for carrying on a commercial or industrial enterprise. Company members share a common purpose, and unite to focus their various talents and organize their collectively available skills or resources to achieve specific, declared goals. Companies take various forms, such as: voluntary associations, which may include nonprofit organizations business entities with an aim of gaining a profit financial entities and banksA company or association of persons can be created at law as a legal person so that the company in itself can accept limited liability for civil responsibility and taxation incurred as members perform (or fail to discharge) their duty within the publicly declared “birth certificate” or published policy. Companies as legal persons may associate and register themselves collectively as other companies – often known as a corporate group. When a company closes, it may need a “death certificate” to avoid further legal obligations) has a great offer for students, you can send emails to users who are less than 24 years of age.

Thus, apart from saving a lot of resources, the company is also able to create a trust factor between the customer (sales, commerce and economics, a customer (sometimes known as a client, buyer, or purchaser) is the recipient of a good, service, product or an idea – obtained from a seller, vendor, or supplier via a financial transaction or exchange for money or some other valuable consideration) and the brand. Users can also notice the pattern that they receive only those emails that are relevant to them.

Ask them to make a move 4.

Even if you pitch the best of your marketing ideas, yet the user is free to ignore them. One-way marketing despite having a broader reach suffers from a very critical drawback, i.e., lack of interaction.

In simpler words, you just cannot compel users to make an effort for paying heed to your offer. However, small efforts can definitely pay off.

By introducing a simple “call-to-action”, you can ask the users to visit your website and see what you have to offer. Email marketing allows you to put in those efforts (may refer to: Effort, Pennsylvania, a census-designated place in Monroe County, Pennsylvania, United States Effortfulness, the subjective experience of exertion when performing an activity).

Thus, in the email body, you can simply include the most-appealing content. Having call-to-action also saves you from the trouble of giving too much information in the mail itself.

5. Saves you the effort

One does not require any high-end software, no huge team or a separate department. Apart from being cost-effective, it is one of the simplest marketing methods around.

All you need is the required hardware and a few professionals who know the job.

There is always a scope for better software and tools to be used in email marketing.

However, people mostly prefer the simple format, since it is majorly the content that decides the effectiveness of an email. The lack of complexity allows you to focus completely on creating an appealing email content.

6. See your score

Most traditional marketing methods have no or poor metrics, like radio, television, and newspapers. A salient feature that makes the email marketing technique a desirable one is the metrics.

However, in email marketing, despite being decades old, you can get all the measurements you need.

Also note, to identify the performance metrics, you would require appropriate email software.

A right software will tell you everything correctly, right from the number of emails that were actually opened to the ones that redirected the user to your website.

These results could give you insights into what is and isn’t working for your campaign.

7. See instant results

One great benefits of using email marketing is that it allows you to perceive instant results. As soon as you send an email, the user would either receive it or be notified about it. Most people check their emails (mail (email or e-mail) is a method of exchanging messages (“mail”) between people using electronic devices. Invented by Ray Tomlinson, email first entered limited use in the 1960s and by the mid-1970s had taken the form now recognized as email. Email operates across computer networks, which today is primarily the Internet. Some early email systems required the author and the recipient to both be online at the same time, in common with instant messaging. Today’s email systems are based on a store-and-forward model. Email servers accept, forward, deliver, and store messages. Neither the users nor their computers are required to be online simultaneously; they need to connect only briefly, typically to a mail server or a webmail interface, for as long as it takes to send or receive messages. Originally an ASCII text-only communications medium, Internet email was extended by Multipurpose Internet Mail Extensions (MIME) to carry text in other character sets and multimedia content attachments. International email, with internationalized email addresses using UTF-8, has been standardized, but as of 2017 it has not been widely adopted.The history of modern Internet email services reaches back to the early ARPANET, with standards for encoding email messages published as early as 1973 (RFC 561). An email message sent in the early 1970s looks very similar to a basic email sent today. Email had an important role in creating the Internet, and the conversion from ARPANET to the Internet in the early 1980s produced the core of the current services) within 24 hours.

Thus, whether or not the user decides to take your offer, you get to see the real results the next day.

Most other marketing methods require some days or even weeks to bear results. But email marketing can get you the results before the date changes.

Some people (people is a plurality of persons considered as a whole, as is the case with an ethnic group or nation. Collectively, for example, the contemporary Frisians and Danes are two related Germanic peoples, while various Middle Eastern ethnic groups are often linguistically categorized as Semitic peoples) argue that such hasty marketing is counterproductive, but that is utterly false.

8. No boundaries

Email marketing (is the study and management of exchange relationships. Marketing is the business process of creating relationships with and satisfying customers. With its focus on the customer, marketing is one of the premier components of business management) being a prominent part of the internet marketing, it does not have any boundaries set by geography.

While this is true for any digital marketing method, the email marketing is the true alternative to the traditional marketing methods (literally means a pursuit of knowledge, investigation, mode of prosecuting such inquiry, or system. In recent centuries it more often means a prescribed process for completing a task. It may refer to: Scientific method, a series of steps, or collection of methods, taken to acquire knowledge Method (computer programming), a piece of code associated with a class or object to perform a task Method (patent), under patent law, a protected series of steps or acts Methodology, comparison or study and critique of individual methods that are used in a given discipline or field of inquiry Discourse on the Method, a philosophical and mathematical treatise by René Descartes Methods (journal), a scientific journal covering research on techniques in the experimental biological and medical sciences) like print and television.

The difference is you can target customers globally belonging to various countries, genders, age groups, professions etc.

The more range of customers you choose, the bigger will your potential customer base would be.

Conclusion

Email marketing, despite the negative stereotype, is both alive and productive even today. As discussed above, there are loads of speculations that make people fall in love with it.

Though there are other marketing methods may beat the email method in one or two ways, overall, it is still one of the most effective and accessible marketing methods across the globe.

Source by Nisha Garg

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Are You Ready For New Year’s Eve?

New Year’s Eve is a holiday that comes around each year (year is the orbital period of the Earth moving in its orbit around the Sun. Due to the Earth’s axial tilt, the course of a year sees the passing of the seasons, marked by change in weather, the hours of daylight, and, consequently, vegetation and soil fertility. The current year is 2019. In temperate and subpolar regions around the planet, four seasons are generally recognized: spring, summer, autumn, and winter. In tropical and subtropical regions, several geographical sectors do not present defined seasons; but in the seasonal tropics, the annual wet and dry seasons are recognized and tracked. A calendar year is an approximation of the number of days of the Earth’s orbital period as counted in a given calendar. The Gregorian calendar, or modern calendar, presents its calendar year to be either a common year of 365 days or a leap year of 366 days, as do the Julian calendars; see below. For the Gregorian calendar, the average length of the calendar year (the mean year) across the complete leap cycle of 400 years is 365.2425 days. The ISO standard ISO 80000-3, Annex C, supports the symbol a (for Latin annus) to represent a year of either 365 or 366 days. In English, the abbreviations y and yr are commonly used. In astronomy, the Julian year is a unit of time; it is defined as 365.25 days of exactly 86,400 seconds (SI base unit), totalling exactly 31,557,600 seconds in the Julian astronomical year.The word year is also used for periods loosely associated with, but not identical to, the calendar or astronomical year, such as the seasonal year, the fiscal year, the academic year, etc. Similarly, year can mean the orbital period of any planet; for example, a Martian year and a Venusian year are examples of the time a planet takes to transit one complete orbit. The term can also be used in reference to any long period or cycle, such as the Great Year). It’s the mark of the end of one year and the promise of a new one to come. It’s also a great time to have a party, getting all of your friends together to celebrate is something a lot of us do, and its great (may refer to: A relative measurement in physical space, see Size Greatness, being superior, majestic, transcendent, or divine “The Great”, a historical suffix to people’s names Gang Resistance Education and Training, a school-based and police officer-instructed program GReAT, Graph Rewriting and Transformation, a Model Transformation Language Great (1975 film), a British animated short about Isambard Kingdom Brunel Great (2013 film), a German short film Great (supermarket), a supermarket in Hong Kong) since we have a built in countdown at midnight thanks to numerous television specials.

Most parties have a theme nowadays, something that goes through the food and drinks, the decorations and the favours and ties everything together. Perhaps you want a black and white theme or a champagne and dessert theme or a resolutions theme, either way, you’ll want to make (or MAKE may refer to: Make (magazine), an American magazine and television program Make Architects, a UK architecture practice Make, Botswana, a small village in the Kalahari Desert. Make (software), a computer assisted software engineering tool for directing the compilation and assembly of complex software projects) your party pop.

Guests are dressed up and it’s a great way to make and share memories. Photo booths are a great addition to any party. Instant memory. You can either rent a booth or make your own with great backgrounds or foregrounds that can be fashioned from ready made decorations, large picture frames and accessories like glasses, masks, hats and the like. The more things you have available the better and more fun the booth will be. For an added touch, the year can be displayed on the wall or on a frame for all to see.

A great addition to any party is a magician,especially on a magical night like New Year’s Eve. Luckily if you don’t happen to know one personally, they can be hired out for the night to do their routine. If your party is for the younger set a clown or petting zoo are good choices, both of course can be rented out for a period of time, perhaps in the late afternoon or early evening before the little ones retire for the night and the adult party begins.

Whether you make it a potluck or hire food machines like hot dog makers or nacho machines to really create a casual atmosphere and leave the cooking to someone else, the main thing is to have a great time and welcome in a new year! Decorations in black and silver make a lovely backdrop to a champagne party (party is a gathering of people who have been invited by a host for the purposes of socializing, conversation, recreation, or as part of a festival or other commemoration of a special occasion. A party will typically feature food and beverages, and often music and dancing or other forms of entertainment. In many Western countries, parties for teens and adults are associated with drinking alcohol such as beer, wine, or distilled spirits) while colourful hats and noisemakers really set the tone for the New Year. Parties can be formal or informal, full of games or just friends sitting and chatting, as long as you are together with friends it doesn’t matter what you do or what you serve.

Source by Amanda J Hales

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Forex Trend Following – A Key Tool Most Traders Don’t Use but Should

If you want to catch the really big trends there is a key tool for FOREX Trend following that you should use.

If you use this tool then you will have a much better chance of catching and holding the really big trends that can yield the big profits of ,000 or more.

So here it is:

It’s the weekly chart.

Most traders simply use daily charts but if you are after the big trends the weekly chart is essential.

Why?

Quite simply, because it gives you the big picture of the prevailing long term trend.

You can see the weekly charts on many free chart services

Keep in mind that the long term currency trends last months or even years, as they reflect the underlying health of the economy.

By looking at the weekly chart these trends are clear to see and you can then time your entry via the daily chart.

The best set ups for trading are when support and resistance line up on BOTH charts.

You know then that if they hold or if they are broken they are much more significant than simply points on the daily chart.

So the way to catch the really big trends (trending, or trends may refer to: Fad, a collective behavior that lasts a short time) is to do the following:

Look at the weekly (week is a time unit equal to seven days. It is the standard time period used for cycles of rest days in most parts of the world, mostly alongside—although not strictly part of—the Gregorian calendar. The days of the week were named after the classical planets (derived from the astrological system of planetary hours) in the Roman era. In English, the names are Sunday, Monday, Tuesday, Wednesday, Thursday, Friday, and Saturday. ISO 8601 includes the ISO week date system, a numbering system for weeks within a given year – each week begins on a Monday and is associated with the year that contains that week’s Thursday (so that if a year starts in a long weekend Friday–Sunday, week number one of the year will start after that). ISO 8601 assigns numbers to the days of the week, running from 1 to 7 for Monday through to Sunday. The term “week” is sometimes expanded to refer to other time units comprising a few days, such as the nundinal cycle of the ancient Roman calendar, the “work week”, or “school week” referring only to the days spent on those activities) chart (chart is a graphical representation of data, in which “the data is represented by symbols, such as bars in a bar chart, lines in a line chart, or slices in a pie chart”. A chart can represent tabular numeric data, functions or some kinds of qualitative structure and provides different info. The term “chart” as a graphical representation of data has multiple meanings: A data chart is a type of diagram or graph, that organizes and represents a set of numerical or qualitative data. Maps that are adorned with extra information (map surround) for a specific purpose are often known as charts, such as a nautical chart or aeronautical chart, typically spread over several map sheets. Other domain specific constructs are sometimes called charts, such as the chord chart in music notation or a record chart for album popularity.Charts are often used to ease understanding of large quantities of data and the relationships between parts of the data. Charts can usually be read more quickly than the raw data. They are used in a wide variety of fields, and can be created by hand (often on graph paper) or by computer using a charting application. Certain types of charts are more useful for presenting a given data set than others. For example, data that presents percentages in different groups (such as “satisfied, not satisfied, unsure”) are often displayed in a pie chart, but may be more easily understood when presented in a horizontal bar chart. On the other hand, data that represents numbers that change over a period of time (such as “annual revenue from 1990 to 2000”) might be best shown as a line chart) for the long term trend, then time your entry on the daily chart by looking for important resistance or support.

Once this is done you need to time your entry.

Don’t simply trade on breaks or holding of support or resistance.

CONFIRMATION

Once you have lined up support and resistance on both the weekly and daily chart you need to watch price momentum.

You want price momentum to either be with you on a break of support or resistance (may refer to) i.e. strong momentum or if you are looking for these levels to hold you want to watch for weakening price momentum.

Use these indicators

. The stochastic

. RSI

They are great indicators and discussed in our other articles.

If you use them to see and trade with price momentum, the odds of your trade being successful are dramatically increased.

This METHOD

Will ensure you get in on all the big trends, with the odds on your side and help you make the really big profits.

Source by Sacha Tarkovsky

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Learn How to Exchange Bitcoins

Choose an exchange service.

The least difficult method to obtain bitcoins is by utilizing and online exchanger. You may locate numerous online bitcoin exchangers, the ideal choice for you is to choose the one exactly where you’re located. Here I’m going to offer you a list of the most stable and recognized online bitcoin exchangers: All you have to do is sign-up online and perform the conversion by your fiat currency to bitcoins (is a cryptocurrency, a form of electronic cash. It is a decentralized digital currency without a central bank or single administrator that can be sent from user-to-user on the peer-to-peer bitcoin network without the need for intermediaries.Transactions are verified by network nodes through cryptography and recorded in a public distributed ledger called a blockchain. Bitcoin was invented by an unknown person or group of people using the name Satoshi Nakamoto and released as open-source software in 2009. Bitcoins are created as a reward for a process known as mining. They can be exchanged for other currencies, products, and services. Research produced by the University of Cambridge estimates that in 2017, there were 2.9 to 5.8 million unique users using a cryptocurrency wallet, most of them using bitcoin.Bitcoin has been criticized for its use in illegal transactions, its high electricity consumption, price volatility, thefts from exchanges, and the possibility that bitcoin is an economic bubble. Bitcoin has also been used as an investment, although several regulatory agencies have issued investor alerts about bitcoin). The approach an online bitcoin exchanger performs is highly equivalent to the method currency exchangers (may refer to: Digital currency exchanger, a market maker which exchanges fiat currency for electronic money Exchanger (protein), an integral membrane protein that is involved in active transport of two or more different molecules or ions Heat exchanger, a device built for efficient heat transfer from one medium to another Pressure exchanger, a device that transfers pressure energy from a high pressure fluid stream to a low pressure fluid stream) perform.

CoinBase:

This exchanger will offer you exchange services, wallet creation and bitcoin trading. They actually have (or having may refer to: the concept of ownership any concept of possession; see Possession (disambiguation) an English verb used: to denote linguistic possession in a broad sense as an auxiliary verb; see English auxiliaries and contractions in constructions such as have something done; see English passive voice § Additional passive constructions Having (album), a 2006 album by the band Trespassers William Having (SQL), a clause in the SQL programming language Having (inlet), Rügen island, German) mobile apps so you can easily buy or trade your bitcoins even more easily. Most likely the most well-known one.

Circle:

By creating an account there, you’ll have the ability to store, receive, send and exchange your bitcoins.

Xapo:

This organization will mail you a debit card, so you can use your bitcoin in your favored fiat currency.

Some exchange services allow you to also trade Bitcoins.

You will find Bitcoin excange services that limit you the quantity of buying and selling bitcoins each day. Many of these exchangers and wallet systems save digital and likewise fiat currencies for you, extremely identical to what regular bank accounts do. These exchangers and wallets are incredibly great in the event you expect to get into trading and don’t necessary have to possess 100 % anonymity. A few of these exchange services will allow you trade your bitcoins.

Provide proof of your identity and contact information to the service.

As soon you sign up for and online (computer technology and telecommunications, online indicates a state of connectivity, and offline indicates a disconnected state. In modern terminology this usually refers to an Internet connection, but (especially when expressed “on line” or “on the line”) could refer to any piece of equipment or functional unit that is connected to a larger system. Being online means that the equipment or subsystem is connected, or that it is ready for use.”Online” has come to describe activities performed on and data available on the Internet, for example: “online identity”, “online predator”, “online gambling”, “online shopping”, “online banking”, and “online learning”. Similar meaning is also given by the prefixes “cyber” and “e”, as in the words “cyberspace”, “cybercrime”, “email”, and “ecommerce”. In contrast, “offline” can refer to either computing activities performed while disconnected from the Internet, or alternatives to Internet activities (such as shopping in brick-and-mortar stores). The term “offline” is sometimes used interchangeably with the acronym “IRL”, meaning “in real life”) bitcoin exchange (may refer to) service, you’ll require to give your personal info, in order to generate your online account correctly. Many countries need members to fulfill anti money laundering criteria, therefore you’ll ought to present proof of your identity. This entirely depends upon the exchanger obviously, several have more powerful security systems that others and a few are even more economically steady than others. In other worlds, you might not be guarded against hackers or acquire refund, in case the online bitcoin exchanger goes out of business. You need to bear in mind that online bitcoin exchangers won’t give you the exact degree of safety banks can.

Buy Bitcoins with your exchange account.

Now that you complete the set up of your online bitcoin exchange service (may refer to) account, you’ll have to link it to your bank account, so you can easily send and receive money, among the two platforms. Moving cash from your bank to the online platform and vice versa, might require a charge. You have to read all the details concerning this matter in the online exchange systems and in your bank platform help/faq parts. There are exchangers that enable you to make a deposit personally to their bank account. One way or the other, it’s extremely wise that you choose an online exchange platform, based in your country, a few exchangers may possibly also limit their members to register just if they live in the exact country they are located. There’re anyhow exchangers that permit you transfer cash to abroad accounts, remember that the charges may be bigger if you select to continue this approach in addition it may possibly includes a hold off to have your money obtainable.

Source by Ramon Tarruella

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